Rwandan-British creative director, dancer and actress Sherrie Silver is among several African activists and celebrities taking part in the Draw the Line Against Malaria campaign, which hopes to eradicate the malaria disease by 2030.
Silver is widely known for choreographing American rapper Childish Gambino’s ‘This is America’ video, which attracted much attention following its release in May 2018. Some critics viewed the song as an indulgent commodification of violence against Black Americans, while others praised the film and its choreography as a thought-provoking presentation of history and art.
Silver emphasised the importance of supporting the campaign in a recent interview with the New Times.
“It’s special because it shows that other people care about what I am passionate about,” she said. “It shows the power of solidarity: when we all come together, we can achieve. We demand change that leaders dedicate more resources to fighting against the disease and increasing awareness around prevention. Essentially, if we successfully reach the leaders with the campaign, we will reach the people.”
Other participants in the campaign include Nigerian musician and visual artist Laolu Senbanjo, Kenyan athlete Eliud Kipchoge, South African national rugby team captain Siya Kolisi and Nigerian actor Osas Ighodaro.
The campaign, which is powered by African stars in music, art, fashion and sports, was launched by the Zero Malaria Starts With Me movement in February as a build-up to the Kigali Summit on Malaria and Neglected Tropical Diseases. The summit will be held in Rwanda on the eve of the Commonwealth Heads of Government Meeting in June.
Silver, who hails from Huye district in Rwanda, is the founder of dance outfit The Unique Silver Dancers, which won the 2013 BEFFTA award for the best dance group. She also won the 2018 MTV Best Choreography award for ‘This is America’.