Dedicated Ghanaian entertainment channel on DSTV, Akwaaba Magic in partnership with Muse Media Network have announced that they will outdoor the first-ever 100% Ghanaian music platform – BAAJO!.
BAAJO! is a music block that will be broadcasted across 48+ African countries. This makes it the biggest exporter of Ghanaian music in the world with its wide reach.
“BAAJO! means “come and dance” in Ga – a Ghanaian dialect, and this is our invitation to the millions of people we’ll be reaching across the continent, to come, explore and enjoy matchless Ghanaian music”.
“BAAJO! precedes many refreshingly exciting partnerships between both brands. From today, look out for our daily programming on Akwaaba Magic, and stay tuned for the surprises we’ll be introducing subsequently. Welcome to the party!”RANDY WALKER, COMMERCIAL MANAGER FOR MUSE MEDIA NETWORKS
“BAAJO! aligns perfectly with our channel positioning, and I’m glad to be part of this vehicle that will be pushing the best of music programming from Ghana to the rest of Africa. I’m optimistic that our artists will milk this while treating it as a shot to total African dominance”.KENNEDY DANKYI-APPAH, CHANNEL HEAD FOR AKWAABA MAGIC
BAAJO! will be shown on Akwaaba Magic (DSTV Channel 150) at 15:30 GMT.